Dec 10
17
I was wondering the other day — how big of a player is the Google Display Network bought through Adwords with regards to the digital marketing industry? I say bought through AdWords because Google sells their GDN inventory in other ways including direct sales, their DoubleClick ad exchange… Please visit Search Engine Land for the full article
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Optimization Innovations On The Google Display Network: Q & A With ScienceOp’s Dr. Bryan Minor